What We Do

(it’s a bit Hollywood)

The Social Producers is a

Transformation Agency.

We work with founders who have a significant gap between their big disruptive dream and their current reality.
 
We work with successful companies wanting to play a bigger game and create, define or conquer their category.
 
We use our experience and creativity to develop & launch projects that will change the world.

The 3 dimensions of

competition

Traditionally, companies focus on two aspects of competition.

Creating a great product, and a strong sales structure.

However, research shows that the most dominant companies in any industry are the ones that look at a third:

Category design.

This is the discipline of creating and monetising new markets. There is too much at stake to leave it to one of your competitors to do this.

Because…they will.

The Hollywood Model

If Hollywood wants to tell a big story they start with a red hot Producer who gathers a star team of creatives, technicians, artists, money people, marketing people – all highly skilled and brilliant at their craft, bringing that extra magic that translates into box office success.

 

That’s how we do it too.

“There is no reason to do anything other than act like a media company in today’s digital age.”

– Gary Vaynerchuk

We tell

great stories

Content may be ‘king’, but without great storytelling it’s just noise.
Storytelling is the key to connecting with your audience and provoking movements of people.
It engages people, builds trust and creates communities.
We love crafting memorable stories, producing content and creating a dialogue that moves past just your product and deep into all the opportunities it brings.

Meet with us to see if we can help you.

We listen deeply to discover the gold, the obstacles in the river and the mountains to climb.

We create a game plan together.

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